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Social Media Marketing - Get Future Proof! Workshop Thursday 28th January 2010Thursday, January 28, 2010 from 9:30 PM to 4:00 AM (GMT) |
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Event Details

Forget the myths and empty promises you’ve heard about Social Media. Get real tools, with proven outcomes – you can’t afford to miss-out on what SMM has to offer...we’ll show you how you can implement an SMM Strategy into your business.
Grabbing the attention of your customers is hard-work! Traditional marketing can't hack-it, with the digital-age well and truly a daily part of our customers lives - it needs to be on our Marketing-Blueprint.
...Ask a business what Social Media Marketing is, they'll say it's Facebook and Twitter...Wrong!
Social Marketing is a philosophy inviting the relationship back into our online touch-points with Customers. We've been getting pre-occupied with what used to work and forgotten to refresh the page!
Fact...advertising is not enough on the TV or a billboard - there's so much 'Noise' in the Marketing Environment that the cost-benefit of old-marketing is not viable...marketing should work for us!
Think...two medias for Advertising that used to be successful and what's happened:
Then TV Ad's used to capture audience responses because of unbeatable targeting to a large captive audience
Now Hand's up who's got Sky+ or Virgin+_Why watch an advert when we can skip it
---------
Then A Magazine/ Newspaper was the place to communicate your message to a known-demographic
Now E-Mag's: theGuardian launched an iPhone App in December - you can choose what articles to read via RSS Feed's, Viigo etc. Advertising has a new voice and it's got everyone listening.
...So just a couple of examples of where traditional marketing doesn't cut-the mustard without Social Media Marketing tools.
Okay get to the point!
SMM still has its roots from Services and Traditional Marketing Methods (Direct, AIDA, Copywriting, Brand Awareness) yada..yada..yada..
With Social Marketing it's the new-age of Marketing, taking the old and mixing it with the new...on the course you'll learn what medias will attract your individual customers and whats working already...
As well as all the online tools, resources and opportunities for delivering a cost-effective blueprint with measurable returns.
Health-Warning!
...Being honest with you if all you're interested in is a one-off Twitter/Facebook/Blog course we're not for you:
Our workshop is to build a long-term Social Media Strategy for your business...with guidance, simple resources and support from us to keep you tuned-in. Say goodbye to wasting time and money with no-impact on profit, growth/ differentiation and hello to success.
Fact is!
We are passionate about innovation and getting measurable results for businesses and individuals...as a Social Enterprise our values drive us to add-value to your business and the community.
What can I expect?
...The resources, tools and support from us from day-one! On the day we'll cover:
- What is Social Media Marketing?
- Why Social Media Marketing fits so well with the Social Enterprise Model
- Using YouTube, Skype and other tools to engage customers online
- The mistakes and how to avoid them
- 10-things your Social Enterprise needs to be doing with Social Media
- Quick-Start-Up - how to get the ball-rolling
- How Social Networks fit with your current website
- Developing your web-writing style and voice
- Researching your Competitors easily, knowing your Customers expectations to develop compelling Ad's
- Fitting it all in without wasting time and money to maximise results
- Measuring your Social Media success
and much more...
Risk-Free 'Eat My Hat'
We'd be upset if we didn't support you and get results...we're so confident that this stuff really works we'll 'Eat Our Hat' if you think it hasn't...
We'll give you your money back if you don't see a change in 60-days.
So go on book now or give us a call...we'd love to hear from you and answer any questions... join us:
Thursday 28th January 2010
9.30 - 4pm
Central Birmingham - Lunch Included!
When & Where
Birmingham City Centre
John Bright Street
,
B1 1BN
Thursday, January 28, 2010 from 9:30 PM to 4:00 AM (GMT)
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Hosted By
Citizen Coaching Anger Management
We provide Anger Management Courses, personal development courses, coaching and counselling. Martin Hogg is a Counsellor and BACP Member.
We are a 'More than Profit' Social Enterprise (and Proud of It!) based at the Custard Factory in Birmingham.
Our Coaching approach is free of egg-head theory and fancy jargon. We translate the important things into the real-world. You discover that cost effective practical solutions are closer than you think.
Whether face-to-face, online or a combination of both, you get access to original straight forward stuff that you can use 'right out of the box' from day one. Our Anger Management Courses are now available in person, online and for home study.